Jasmine Cunningham, Director of Operations for Higher Purpose Co.®, was raised in Grenada, MS.  She obtained her Bachelor's (Marketing) and Master's (Human Resources) from Delta State University in Business Administration. Having had the privilege of working in both fields as a former Marketing Manager and Employment & Benefits Administrator, she developed a skill set & mindset that has allowed her to be successful in helping people in various capacities.

Her desire & passion for helping people is what drives her. Her uniqueness, personality, and creativity help her stand out in her service to others. Serving with Higher Purpose Co.® allows her to edify black people, cultivate black culture, & support black entrepreneurs in empowering ways. In essence, she's forever rooting for black people!

Jasmine loves and adores her husband, three beautiful children, and two dogs. Being rooted in love and family, she admits that she would not be anywhere without her family and God. As a licensed Esthetician, she enjoys promoting self-care through proper skin care. In her spare time, she enjoys traveling, creating, laughing, dancing, singing, spending time with family & friends, eating, learning, fashion, and color. She couldn't imagine a world without laughter & color!